NASA Signs With Yahoo! & Akamai to Bring Shuttle Mission Online
13 Jul 2005
(Source: NASA Headquarters)
Brian Dunbar/Doc Mirelson
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NASA SIGNS WITH YAHOO! & AKAMAI TO BRING SHUTTLE MISSION ONLINE
NASA has signed innovative agreements with Yahoo! Inc. and Akamai Technologies, Inc. to help bring the Space Shuttle's return to flight mission (STS-114) to millions of Internet users through the NASA Web Portal.
Yahoo! Inc., of Sunnyvale, Calif., will provide live streaming of NASA TV mission coverage in Windows Media format and be the only other official online host of NASA TV footage beyond the NASA website. Akamai, of Cambridge, Mass., will stream NASA TV for RealPlayer and deliver all other Web content during the mission.
"We're very excited to be able to offer this expanded coverage to the public," said NASA's Associate Administrator for Space Operations, William Readdy. "Internet users will be able to follow every event from launch through landing, including the spacewalks. Thanks to this agreement, they'll be able to do so at no additional cost to the taxpayers."
With a 12-day mission that includes three spacewalks, NASA expects to deliver more data to users than it has for anything but the Mars Exploration Rovers, which are still going strong after 18 months on the mysterious red planet.
Akamai's agreement with NASA builds on its existing role as the content-delivery provider for the Web portal. Akamai has agreed to expand the portal's available bandwidth by more than 30 times.
"We are pleased to play a role in NASA's awe-inspiring Shuttle mission return to space by bringing the event through the Internet to enthusiasts around the world," said Keith E. Johnson, vice president of public sector, Akamai. "This is another significant milestone for the Internet, and for organizations that take advantage of a globally distributed, on-demand computing platform that delivers Web content to users around the world."
NASA's agreement with Yahoo! is one of the agency's first online media partnerships. Under the terms of the agreement, Yahoo! will provide a co-branded Windows Media Player that will stream the mission's official online video on the Web sites of both NASA and Yahoo!
Video for both sites will be streamed through Yahoo!'s servers and the company has secured more than 50 gigabits per second of available bandwidth for the event. Additionally, the video of the Shuttle mission will be promoted throughout Yahoo!'s network, including the Yahoo! front page, the most trafficked Web page in the world.
"The Space Shuttle's Return to Flight is an important event, worthy of putting the strength of the Yahoo! network and technology infrastructure behind it," said Scott Moore, vice president of content operations for Yahoo! "Making this event available at no cost to Yahoo!'s audience of nearly 400 million users will bring the Shuttle mission to millions of additional consumers."
The STS-114 mission is NASA's second major online event for July. It follows the highly successful coverage of the Deep Impact comet interception mission. More than 118,000 people watched the webcast of NASA TV mission coverage, and the portal served up 80 million Web pages. Peak traffic may go as high as nearly three times NASA's previous best during Deep Impact and 150 times normal operations.
The NASA Web Portal is jointly managed by the Office of Public Affairs and NASA's Chief Information Officer. eTouch Systems of Freemont, Calif., is the prime contractor. The NASA Web Portal is online at:
For information about the STS-114 mission and NASA's Return to Flight, visit:
For information about Yahoo! Inc. on the Web, visit:
For information about Akamai Technologies, Inc. on the Web, visit: